Siddiq’s Water Ice brightens West Philly’s troubled 60th Street corridor

Community leaders came out to toast the launch of the flagship frozen treat shop.

Philly’s getting a ‘Water Ice Way’ thanks to this West Philly entrepreneur

Siddiq Moore is making good on a promise to revitalize the troubled 60th Street corridor.

Siddiq Moore wants to save West Philly with water ice

The Temple-made entrepreneur is about to open a flagship store for his signature seasonal treat, and hopefully expand minds in his community.

The Ultimate Frozen Treats winner is a West Philly entrepreneur

Was there really any question what’s the ultimate, absolute-most-Philadelphia of all summer refreshers?